Donald Trump's presidency proved to be a masterclass in branding. From his bombastic rhetoric to his carefully curated persona, Trump overshadowed the traditional boundaries of political communication. His run was a media-savvy spectacle that captivated the nation's attention and energized his supporters. Trump understood the power of symbolism. H… Read More

The MAGA brand has become a cultural phenomenon, captivating a loyal following with its potent blend of image. At its core, MAGA offers a narrative of renewal American values, appealing to individuals who feel disconnected from the prevailing political and social landscape. This sense of belonging is further amplified through merchandise, rallies, … Read More